- 'You Can Make It Here' advertising campaign to
ensure Western Australia remains strongest economy in the nation
- Campaign highlights importance of fee-free
and low-fee TAFE in making jobs, health and housing possible
- Campaign builds on fee-free TAFE's success
with more than 100,000 students enrolled in fee-free and low-fee courses last
year
- Deadline
for competitive course applications extended to 14 November 2025
The Cook Labor Government has launched a new advertising blitz highlighting
the career pathways made possible through TAFE, with Western Australians
encouraged to consider skilling, upskilling or re-skilling to support WA's
growing and diversifying economy.
'You Can Make It Here' recognises the vital role of fee-free and low-fee TAFE
in delivering a skilled workforce and achieving the government's priorities of
jobs, health, and housing.
It coincides with the end of the school year, when many young people are
considering study options for 2026.
'You Can Make It Here' features current students and showcases how
Western Australians can build a successful and rewarding career through TAFE
and take advantage of hundreds of fee-free or low-fee courses.
The campaign highlights opportunities from building affordable housing,
to powering renewable energy infrastructure, and manufacturing defence patrol
vessels, as well as helping people when they need it most in our State's child
care centres, aged care facilities and hospitals.
The Cook Labor Government is continuing its record investment in TAFE and
training to ensure WA remains the strongest economy in the nation, with
upgrades underway at campuses in Murdoch and Balga, as well as Mandurah and
Albany in regional WA.
Last year there were 164,000 publicly funded enrolments, with more than
100,000 in fee-free and low-fee courses.
Fee-free and low-fee TAFE saved WA students millions last year, with:
- Certificate IV in Building and Construction
students saving $4,000;
- Diploma of Early Childhood students saving $6,800;
and
- Diploma
of Nursing students saving $10,000.
It is brought to life by TAFE-trained director Jhaz Bullen-Williams and a
mostly TAFE-trained production crew. The campaign will feature across
television, cinema, digital and social media, print and out of home channels
from today.
Prospective students can browse the full suite of courses and career
pathways on the TAFE WA website, which has been redeveloped with enhanced
features, including expanded information on priority industries such as clean
energy and advanced manufacturing.
The website has information on the fee-free and low-fee courses on offer.
TAFE will accept Semester 1 2026 applications until 6 February 2026, with
the deadline for competitive courses extended to 14 November 2025, so those
interested have more time to apply.
To learn more about courses available at TAFE visit tafe.wa.edu.au or
contact your local TAFE or Jobs and Skills Centre on 13 64 64.
Comments attributed to Premier Roger Cook:
"My priorities are ensuring every Western Australian can get a quality
job, have a home, and access the healthcare they need, when they need it.
"TAFE makes all these things possible, which is why it's key to my vision
for WA.
"It's why we're making record investments in TAFE, ensuring it's more
affordable and accessible for all Western Australians.
"These investments are preparing WA workers for an increasingly diverse
economy where we make more things here, build more homes and ships, deliver our
clean energy transition, and provide quality healthcare for a growing
population."
Comments attributed to Skills and TAFE Minister Amber-Jade Sanderson:
"Only the Cook Labor Government is providing vocational education and
training with the recognition and investment it deserves.
"We are investing at record levels - funding
fee-free and low-fee courses, revitalising campuses and rejuvenating training
centres to deliver job-ready graduates.
"Our
investment means 140 TAFE courses are now fee-free, and we have slashed fees
for another 160 courses, opening the door to employment and ensuring our
workforce is ready for the future."
