WA H5 bird flu campaign stakeholder toolkit – Bird Flu. Know What To Do.

Find campaign resources to increase awareness and understanding of H5 bird flu in Western Australia and information on simple actions people can take.
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Bird flu web banner - Stakeholder toolkit
If you see dead or sick birds or marine mammals showing signs of bird flu, you should:

Avoid contact and keep your distance.  

Record the date, time, and location, and take photos.  

Report it to the Emergency Animal Disease Hotline on 1800 675 888.  

Find out more about the signs and how to report.   

For more information, visit WA.gov.au/birdflu 

A range of Bird Flu. Know What To Do. campaign materials have been developed to share important messaging about H5 bird flu in Western Australia. On this page you will find campaign materials available to download and share with your community as well as the full campaign stakeholder toolkit.  

The toolkit includes: 

  • Information about the campaign and key messages 
  • How you can help  
  • Campaign materials and how to use them 

Download the toolkit

Materials should be used as supplied to maintain consistency across the statewide campaign.  

Where possible, local communications should direct audiences to the official WA Government H5 bird flu website wa.gov.au/birdflu. This is the central source of up-to-date information on bird flu in Western Australia. 

Bird flu information may change as the situation develops. Always refer to current WA Government advice before publishing health, biosecurity or reporting information. 

Videos

Use these video links to share with your community or download the videos in a range of sizes.

Download - Bird Flu. Know What To Do. 15-second videos

Download - Bird Flu. Know What To Do. 6-second videos

Digital and website resources

Include these digital and web resources across your organisation.

Digital display assets

Bird flu - digital assets 1 and 2

Download - Bird Flu. Know What To Do - digital display asset 1

Download - Bird Flu. Know What To Do - digital display asset 2

Website banners

Email signature

Digital screens

Download these assets to display on digital screen around your workplace and community.

Bird flu digital screens thumbnail

Download - Bird Flu. Know What to Do - digital screens 

Campaign posters

Download these posters and share them with your community. 

Bird flu A4 posters

Download - Bird Flu. Know What to Do - A4 posters

Download - Bird Flu. Know What to Do - A3 posters

Pull-up banners 

Download the artwork and have pull-up banners made to use at workplace or community events.  

Bird flu pull up banner thumbnail

Download - Bird Flu. Know What to Do - pull-up banners

Social assets and copy

Static carousel - Post 1

Download these social media tiles and share them with your community. 

Bird flu carousel 1 thumbnail

Download - Bird Flu. Know What to Do - static carousel – Bird flu has been detected in WA

Social media caption - copy and paste this caption when posting 

H5 bird flu has been detected in WA. While the risk to human health is low, there are simple steps you can take to help protect your pets and backyard poultry and limit the spread of the disease where possible. 

Visit the WA Government's bird flu webpage for the latest information, including:  

  • updates on the situation in WA 
  • how the WA Government is responding 
  • advice for pet owners 
  • practical ways you can help

Bird Flu. Know What to Do. 

Learn more at WA.gov.au/birdflu

Static carousel - Post 2

Bird Flu Carousel 2 thumbnail

Download - Bird Flu. Know What to Do - static carousel – How does bird flu spread?

Social media caption - copy and paste this caption when posting 

H5 bird flu has been detected in WA. It is a disease that mainly affects birds, but it can also affect some mammals. The virus can spread through contact with infected birds and contaminated environments. 

If you see a sick or dead bird, don’t touch it. Keep your distance, record what you see and report it to the Emergency Animal Disease Hotline on 1800 675 888. 

Bird Flu. Know What To Do. 

Learn more at WA.gov.au/birdflu 

Static carousel - Post 3

Bird flu carousel - protecting pets

Download - Bird Flu. Know What to Do - static carousel – How to protect your pets

Social media caption - copy and paste this caption when posting 

Did you know that H5 bird flu can pose a threat to pets like cats, dogs
and backyard chickens? There are things you can do to limit their
contact with wildlife and help keep them safe.

Bird Flu. Know What To Do.

Learn more at WA.gov.au/birdflu

Stories and vertical assets

Bird flu social media story frames thumbnail

Download - Bird Flu. Know What to Do - social media story frame 1

Download - Bird Flu. Know What to Do - social media story frame 2

Bird flu social tile 4x5 thumbnail

Download - Bird Flu. Know What to Do - social media 4:5 tile 1

Download - Bird Flu. Know What to Do - social media 4:5 tile 2

Social_media_tiles_1080x1080_thumbnail

Download - Bird Flu. Know What to Do - social media square tile 1

Download - Bird Flu. Know What to Do - social media square tile 2

Social media caption - copy and paste this caption when posting 

H5 bird flu has been detected in WA. It is a disease that mainly affects birds, but it can also affect some mammals. The virus can spread through contact with infected birds and contaminated environments. 

If you see a sick or dead bird, don’t touch it. Keep your distance, record what you see and report it to the Emergency Animal Disease Hotline on 1800 675 888. 

Bird Flu. Know What To Do. 

Learn more at WA.gov.au/birdflu 

Articles

Include the below in your next newsletter or web news site to help inform about H5 bird flu.

Bird Flu. Know What to Do - Newsletter article

Title: Bird flu. Know what to do. 

H5 bird flu has been detected in Western Australia. While the risk to human health is low, the WA Government is encouraging Western Australians to learn what they can do to help reduce its impact. 

H5 bird flu can pose a threat to pets and backyard poultry. By keeping them away from wild birds, you can help reduce their risk of infection. Simple steps include bringing food and water bowls indoors, keeping dogs on a lead when outdoors, and using netting to prevent wild birds from accessing backyard chicken coops. 

The WA Government has increased monitoring of wild birds and at-risk mammals and is investigating reports of sick or dead animals.  

You can do your part by avoiding contact with wild birds, recording sightings of sick or dead birds, and reporting it to the Emergency Animal Disease Hotline on 1800 675 888. 

To learn more about bird flu, visit WA.gov.au/birdflu. 

Bird Flu. Know What to Do - Intranet or web news article

Title: Bird flu. Know what to do. 

H5 bird flu has been detected in Western Australia. While the risk to human health is low, the WA Government is encouraging Western Australians to learn how they can help reduce its impact and limit its spread. The ‘Bird Flu. Know What To Do.’ campaign aims to educate people across WA about the disease. 

Bird flu can pose a risk to pets and backyard poultry, but you can help protect them by keeping them away from wild birds. Some simple steps you can take include bringing pet food and water bowls indoors, keeping dogs on a lead outdoors, and using netting to prevent wild birds from accessing backyard chicken coops. 

The WA Government has increased monitoring of wild birds and at-risk mammals and is investigating reports of sick or dead animals. You can also play a role by avoiding contact with wild birds, recording sightings of sick or dead birds, and reporting them to the Emergency Animal Disease Hotline on 1800 675 888. 

To learn more about bird flu, including the latest updates, practical advice and how the WA Government is responding, visit WA.gov.au/birdflu.

Radio audio files

Download - Bird Flu. Know What to Do - Radio audio files

Material is intended for your general use and information. You are free to use and distribute the material. Do not edit or change the material in any way. 

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