The sides and backs of the trucks will display the Road Safety Commission’s latest campaigns, ‘Don’t drift off’ and ‘No one plans a crash’, to deliver important road safety messages where they are needed most - our regional roads.
Every year approximately two thirds of the State’s road fatalities occur in regional areas and 2022 was no different, with 64 per cent of people who died on WA roads, being killed in the regions.
Single vehicles crashing into an object, often a tree, were the most common type of crash, accounting for 48 per cent of fatalities. While there are many factors that can cause a vehicle to leave the road, fatigue can and does play a role.
At 13-metres long, the trucks will be highly visible to regional drivers as they transport groceries and other essentials from Perth to the north of the State.
They will be on the road during the busy April school holiday period and visible to locals and visitors travelling to view the Total Solar Eclipse in Exmouth on 20 April.
The robust wrapping materials used by The Vision Group will allow the messages to be visible on WA roads for up to three years.
